We strive for it.
We collect it.
We do what we can to get more of it.
But what exactly is our currency?
It's little pieces of paper with faces of politicians and
royalty, icons of wealth and power.
These faces on the paper represent value and status.
But do they represent our current world?
THIS OLD MONEY HAS LET US DOWN!
This money is a failure. All kinds of money.
But it's not just a problem, It's an opportunity:
IT’S TIME FOR NEW WORLD MONEY!
With faces of people we know and trust,
people we respect and admire, people we love.
Our true HEROES.
Universal icons and real World authorities.
With their words of WISDOM and HOPE,
words of PEACE
and tolerance, words of LOVE,
which will guide Humankind to a
INEQUALITY and INJUSTICE
in our world
Val Bochkov to create
The "New World Money",
featuring world renown icons,
past and present,
whom he considers to be
the series as an important
cultural project highlighting
people worthy of
The“NEW WORLD MONEY”series
uses a collection of familiar
with cool graphics and
quotes to celebrate
international public figures whose
personal qualities demonstrate
value and integrity.
5 - 44
Val Bochkov is always
seeking input for
future additions to the
“NEW WORLD MONEY”
You are welcome to submit
names of your favorite
PEOPLE to the collection,
we’ll be happy to
consider your ideas.
are being discussed
for a traveling exhibition of the posters.
Group funding opportunities
for the cultural exhibition project are
also in the works.
Val Bochkov is an award-winning Russian author
and artist. Arriving in the Unites States 15 years ago,
he quickly made a name for himself in the worlds
of advertising, design and illustration.
Bochkov was the creative director for GREY Advertising
in Moscow, and then in New York City
at the global advertising and marketing firm's headquarters.
He relocated to Washington, DC,
where he created the Val Bochkov Studio.
Bochkov's impressive client list includes:
Discovery Communications, IMF,
JC Penney, Washington National Opera, Houghton Mifflin,
National Geographic, Wall Street Journal,
Washington Post, New York Times, Red Cross, Forbes.com,
CNN Money, US Tennis Association, Cleveland Magazine,
Vanderbilt University, American University and so many more.
As a novelist, Val Bochkov
has been honored in his native country
winning the top prize in Russian language literature.
“The Russian Award”
His novels and short stories
have been published in Russia and internationally.
"New World Money" poster portraits are done
"old school"; traditional pencil on paper
The "New World Money" series
began with John Lennon. It turned out
so well that there are three different versions
showing John during different periods of his life
Val Bochkov was the Creative Director at
GREY Worldwide advertising. During his tenure, he created
the most famous ad campaign in Russia.
It was called, "Strike Back"
Val Bochkov has designed and illustrated
covers and interiors for hundreds of books.
These include a 24 page,
color version of The New Testament. This project took
almost three years and was presented at Frankfurt Book Fair.
Val's love of classic Russian literature
inspired him to name his cat Serjozha
after the son of literary heroine, Anna Karenina, Serjozha.
Val has created dozens of celebrity portraits for Forbes.com.
“The New York Times” published Val’s
illustrations in the full page format three times.
The first of Val's ten personal international exhibitions was in Scotland at Edinbourgh Art Festival.
Val participated in the conceptualization of such
popular Discovery Channel programs as
"Dirty Jobs", "Deadliest Catch"
and the ever popular, "Shark Week".
As an author Val has written seven novels
and more than 40 short stories
published in Russia, USA, Canada and Germany.